GCI Health Difference

In today’s complicated, highly-regulated healthcare communications environment, we want to help you think differently, engage patients the right way and drive outstanding results.  We’re here for you.   Our mission is simple: Bring our passion for healthcare to what we do best for our clients.

Our People

Elisia Canna

Elisia Website

Director, Healthy Living

Elisia infuses more than 20 years of consumer health experience into every opportunity and challenge that comes her way. As the head of the agency’s Health and Wellness offering, Elisia constantly is taking a critical look at evolving client work to reflect the consumer opportunities and issues that arise daily, as well as to identifying opportunities for her clients to own leadership in their target markets. Her passion for consumer health is evident in her approach and creative outlook. She has built a depth of experience managing communications initiatives for blockbuster and niche products in numerous disease areas. Elisia’s clients are drawn to her out-of-the-box thinking in a regulated marketplace and her know- how of really being able to look for the trigger points that will inspire a consumer to take action and become a brand loyalist. During her career, Elisia has developed programs to launch products, including Rx-to-OTC conversions; address public health concerns; compete — and stand out — in crowded markets; and facilitate consumer discussion and action. Elisia’s programs have earned numerous awards for creativity and results. From implementing well-known consumer campaigns to working with celebrities to help spread the word, Elisia’s fervor for consumer health education is unparalleled.