Wendy Lund, CEO of GCI Health, has been named one of five finalists for PRWeek’s Agency Professional of the Year. The PRWeek awards are the most prestigious awards in the PR industry. All entries were reviewed, discussed, and scored by PRWeek’s panel of 83 elite judges.
It is a monumental achievement to be honored with this recognition. Wendy’s overall career accomplishments, the growth she achieved for GCI Health this past year and her extreme dedication to her staff, employees, the WPP network and the healthcare communications industry as a whole made her stand out from the pack. The client and colleague praise she received in the testimonials that were submitted with her entry were truly remarkable.
GCI Health forged a partnership with Hearst women’s title Redbook and online health information source HealthyWomen.org. The HealthiHER Project is an attempt to better understand the health habits of women 30-60 years of age. As a first step in the project, there will be a survey of women in that demographic, addressing their healthcare decisions and needs. The goal of the research is to give these women the information and inspiration they need to make healthier choices. “We’re excited to be working with Redbook and HealthyWomen to uncover some key insights that will help us better communicate with this important population,” said GCI Health CEO Wendy Lund.