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Solutions

MUSE

Celebrity and Entertainment

Purpose-built for healthcare, MUSE connects healthcare brands with prominent celebrities, cultural icons and influential creators, aligning their personal health journeys with brand strategy to drive engagement, educate audiences and create business and public health impact.

Navigating celebrity partnerships in healthcare requires a specialized approach. MUSE bridges the gap between high-profile talent and regulated health communications, ensuring every collaboration is creative, authentic and designed to deliver measurable outcomes.

Why Muse

100% Healthcare-Focused

We understand the nuances of health communications and safeguard your brand while allowing talent to tell deeply authentic personal stories.

At the Intersection of Culture and Health

We identify the cultural moments and places where your brand can make the greatest impact, cultivating long-term trust, awareness and advocacy.

Predictive, Data-Driven Selection

Leveraging our proprietary health-tech suite, we test resonance, evaluate talent credibility and forecast campaign impact before contracts are signed.

End-to-end capabilities

  • Strategy and concept development
  • Talent research, identification and vetting across celebrities, athletes and creators
  • Talent resonance and impact testing
  • Talent negotiations, procurement and contracting
  • Talent management and onsite handling
  • Experiential events and activations
  • Brand integrations and strategic partnerships
  • Measurement and reporting