August 19, 2026
PRWeek has named GCI Health’s Executive Vice President Justin Cotton to its 40 Under 40 class of 2026, an annual list recognizing U.S. communications professionals who are charting new paths for the industry.
Guided by client-first empathy, relentless curiosity, deep listening and an ability to hear what remains unsaid, Justin has spent his career delivering strategic counsel that drives tangible business results and meaningful health outcomes. From early in his career, where he realized healthcare communications can bring hope, awareness and community to people at their most vulnerable moments, to becoming the first in his family to attend college, Justin’s perspective has shaped his passion for storytelling and human connection.
Since joining GCI Health in 2014, Justin has built a reputation as an invaluable client partner and transformative leader. A forward thinker and New York culture lead, Justin was also an early adopter in integrating AI tools across client portfolios to optimize agency capabilities and support client goals.
“Justin’s client-centric approach is so effective because it’s in his DNA. He genuinely cares for people and champions their success,” says Kristin Cahill, Global CEO of GCI Health. “He takes on the responsibility of not only driving business impact but also creating an agency culture of inclusivity and collaboration. Justin is an industry role model and a highly deserving PRWeek 40 Under 40 honoree.”
Read more about the PRWeek 40 Under 40 class here.