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Archive for the ‘Featured News’ Category
Featured News
June 23, 2026
From Ranking to Recommendation: Five Takeaways from Digital Marketing Europe
AI is fundamentally reshaping how healthcare information is discovered and trusted. GCI Health’s Ana Hurtado shares key takeaways from Digital Marketing Europe on why GEO, authority and integrated PR are now essential for driving online visibility.
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Featured News
June 23, 2026
The Monthly Muse: Going Beyond the Stats
The Monthly Muse explores the big news and trends in celebrity and influencer engagement. In this first issue, Elisia Canna explores why authentic sports partnerships work in healthcare.
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Featured News
June 16, 2026
GCI Health’s Impactful Exchanges: Elevating the Power of Patient Voices
In GCI Health’s latest Impactful Exchanges, Global CEO Kristin Cahill connects with the agency’s patient advocacy and engagement leaders to discuss the evolution of patient engagement and their approach for building meaningful patient partnerships.
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Featured News
June 10, 2026
The Power and Responsibility of Patient Storytelling
Patient ambassadors are powerful healthcare influencers. Here, GCI Health’s Robyn Leventhal, Executive Vice President, Patient Ambassador Lead, shares insights on how ethical, empathetic strategies help nurture patient storytelling that humanizes healthcare and informs patient and caregiver decision-making.
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Featured News
June 8, 2026
Matt Graffeo Selected as a PRovoke Media Innovator 25
GCI Health’s Matt Graffeo has been recognized as a PRovoke Media Innovator 25 for his leadership in digital strategy, consistently pushing the boundaries of what healthcare communications can accomplish.
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Featured News
June 5, 2026
Nikki Buchmayer Named to the MM+M Women to Watch 2026 Class
GCI Health’s Nikki Buchmayer, Senior Vice President, Digital, was selected by MM+M to join its prestigious 2026 class of Women to Watch based on her commitment to pushing boundaries in technology, language, culture and ideas to positively impact global health.
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Featured News
May 12, 2026
The PRWeek Sports Conference: Sports Partnership Insights for Healthcare Communicators
The PRWeek Sports Conference recently wrapped. Here, GCI Health’s Christina Fuschetto shares insights and strategies for healthcare communicators to help drive impactful sports partnerships.
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Featured News
May 7, 2026
GCI Health Germany Celebrates 25 Years of Health Impact
GCI Health Germany celebrates 25 years of delivering impactful health, medical and scientific communications for top pharma clients.
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Featured News
April 21, 2026
SXSW: A Masterclass in Strategic Audience Engagement for Unforgettable Impact
GCI Health’s Emma Shirkey, Senior Account Executive, Strategy, reports on SXSW 2026 and the brands that captivated the crowds through big consumer activations that offer lessons for healthcare communicators.
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Featured News
April 17, 2026
Insights From MAPS 2026: How Communicators Can Bridge the Medical Affairs Divide
Fresh from MAPS 2026, GCI Health’s Breanna Symmes shares top priorities for Medical Affairs professionals and how communicators can be invaluable partners to bridge divides, redefine value and lead patient-centric healthcare communications.
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