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Archive for the ‘Featured News’ Category
Featured News
April 21, 2026
SXSW: A Masterclass in Strategic Audience Engagement for Unforgettable Impact
GCI Health’s Emma Shirkey, Senior Account Executive, Strategy, reports on SXSW 2026 and the brands that captivated the crowds through big consumer activations that offer lessons for healthcare communicators.
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Featured News
April 17, 2026
Insights From MAPS 2026: How Communicators Can Bridge the Medical Affairs Divide
Fresh from MAPS 2026, GCI Health’s Breanna Symmes shares top priorities for Medical Affairs professionals and how communicators can be invaluable partners to bridge divides, redefine value and lead patient-centric healthcare communications.
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Featured News
March 17, 2026
Adriana Lopez Honored as a 2026 PRWeek Woman to Watch
GCI Health’s Adriana Lopez has been recognized as a PRWeek Woman to Watch based on her mastery of digital strategies and cultural communications to expand pathways to resonant, inclusive communications.
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Featured News
March 13, 2026
Reflections From SCOPE 2026: Anchoring Humanity in AI-Powered Clinical Trials
GCI Health’s Nikki Buchmayer, a digital clinical trial recruitment specialist, shares her takeaways from the recent SCOPE Clinical Trials Summit and insights for marrying technology and humanity in recruitment strategies.
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Featured News
February 9, 2026
Healthcare Takes the Stage at Super Bowl LX and Beyond
Here GCI Group’s Elisia Canna shines a spotlight on the flurry of pharma brands visible at this year’s Super Bowl and how athletes are quickly becoming go-to partners and influencers for healthcare brands.
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Featured News
February 4, 2026
If Everyone Is Talking, Is Anyone Listening? Realizing Health Impact in the Infodemic Age
In today's "infodemic age," where social media dictates news consumption and attention spans are fleeting, how can healthcare companies ensure their vital messages are not just heard, but acted upon? Our new article, "If Everyone Is Talking, Is Anyone Listening?", explores the profound transformation of the information landscape.
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Featured News
January 22, 2026
Precision, Relevance and Prediction: The Future of Clinical Trial Recruitment
Clinical trial recruitment needs a new playbook. In this article, Matt Graffeo, Global Lead, Digital Media and Clinical Trial Recruitment, shares how GCI Health leverages precision, relevance and predictive AI to accelerate clinical trial enrollment.
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Featured News
January 12, 2026
The Top 2026 Healthcare Disruptors and What They Mean for Communicators
The digital health landscape is rapidly evolving, and today’s communicators must be ahead of the trends and ready to take action. Here, GCI Health’s digital healthcare experts share their top predictions for the biggest digital health disruptors in 2026, and what it all means for communicators.
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Featured News
December 9, 2025
Unlocking Growth: Reflections on the Value of Mentorship
Julie Piszczor, Group Senior Vice President, shares how the combination of traditional and reverse mentorship at GCI Health was an invaluable catalyst for personal and professional growth.
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Featured News
December 4, 2025
Kianta Key Named an MM+M 40 Under 40 Class of 2026 Honoree
GCI Health’s Kianta Key was named an MM+M 40 Under 40 Class of 2026 Honoree, recognizing her trailblazing work in advancing health equity through innovative digital communications strategies.
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