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Paula Chirinos Honored with PR Museum’s 2026 Bayard Rustin Change Agent Award

Paula Chirinos, Account Director at GCI Health, has been selected to receive the 2026 Bayard Rustin Change Agent Award as part of the Museum of Public Relations NextGen Awards.

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Justin Cotton News & Views

Justin Cotton Named to PRWeek’s 2026 40 Under 40 Class

GCI Health’s Justin Cotton, Executive Vice President, has been named a PRWeek 40 Under 40 honoree, an annual designation recognizing standout public relations and communications leaders.

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Monthly Muses News and Views

The Monthly Muse: Breaking Through Iconic Pop Culture Moments

GCI Health’s series, The Monthly Muse, explores the news and trends in celebrity and influencer engagement. Here, GCI Health’s experts explore how to creatively and compliantly tap pop culture moments to boost brand visibility.

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Nurturing Next-Gen Communications Talent

GCI Health’s Sherry Goldberg explains why communications agencies need to double down on internship opportunities to nurture next-gen talent that will support the future of healthcare communications.

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Bridging the Firewall: A Blueprint for Seamless Medical-Commercial Collaboration

The rigid “firewall” keeping Medical Affairs and Commercial teams in silos could be a costly barrier in drug commercialization. GCI Health’s Breanna Symmes, Ph.D., shares strategies to compliantly unite these vital forces.

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AI May Not Be the Cure for Healthcare’s Ills, but It Can Democratize Health Education

GCI Health’s Joe Malunda shares expert insights in this article featured in MM+M that explores how AI has transformed the health information search experience, creating a new mandate for pharma companies.

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The New Healthy Aging Imperative and What It Means for Pharma

GCI Health’s Kirsten Whipple spotlights the cultural shift from lifespan to healthspan and the new mandates and opportunities it creates for pharma marketers and communicators in an article for Pharmaceutical Executive.

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From Ranking to Recommendation: Five Takeaways from Digital Marketing Europe

AI is fundamentally reshaping how healthcare information is discovered and trusted. GCI Health’s Ana Hurtado shares key takeaways from Digital Marketing Europe on why GEO, authority and integrated PR are now essential for driving online visibility.

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The Monthly Muse: Going Beyond the Stats

The Monthly Muse explores the big news and trends in celebrity and influencer engagement. In this first issue, Elisia Canna explores why authentic sports partnerships work in healthcare.

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GCI Health’s Impactful Exchanges: Elevating the Power of Patient Voices

In GCI Health’s latest Impactful Exchanges, Global CEO Kristin Cahill connects with the agency’s patient advocacy and engagement leaders to discuss the evolution of patient engagement and their approach for building meaningful patient partnerships.

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