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Posts Tagged ‘Thought Leadership’
Featured News
October 22, 2022
Why Healthcare PR Pros Need to Lead With Identity
If we ground our communications in identity, we’re better able to create intentional, multidimensional messaging to help bridge the gaps and form new pathways to nurture healthier communities.
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Podcasts
October 17, 2022
AllVoices, Reimagining Company Culture: The Importance of Onboarding With Nesa Johnson, Global Chief People Officer
Nesa Johnson shares how she leverages her experience to shape talent strategies that bring GCI Health's “Inspired by People” mantra to life.
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Featured News
October 10, 2022
NFTs: What This New Kid on the Blockchain Means for Healthcare
From digital art to Taco Bell GIFs, NFTs—non-fungible tokens—are captivating the tech world. What are NFTs and what are the implications for healthcare? Here we unpack NFTs and the blockchain to help healthcare brands stay ahead of the curve.
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Featured News
September 6, 2022
Looking for Your Creative Mojo? Why We Need to Make Space for Ideas and Three Ways to Make It Happen
To find our creative mojo, we need to make space. And we need to include others in the process and accept the twists and turns of an exciting, unpredictable creative journey.
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Podcasts
August 5, 2022
Mapping the Identity Experience
Kianta Key, Group Senior Vice President and Head of Identity Experience at GCI Health, sat down with MM+M to discuss how healthcare brands can embrace and implement a more nuanced approach to digital communications by leading with identity.
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Featured News
May 20, 2022
The Rise of Community, the Ebb of Authority and the Takeaways for Business
Kristin Cahill sits down with Fast Company to discuss how healthcare companies can leverage the power of community and co-creation to authentically show up for consumers.
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Featured News
April 4, 2022
Are You (Meta)Versed and Ready for Health 3.0?
With everyone talking about the metaverse, but no one really understanding what it is, GCI Health's Kristin Ryan shares what healthcare marketers need to know to stay ahead.
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Featured News
March 28, 2022
Healthcare Marketers Won’t Be Left Behind in the Metaverse
Kristin Ryan talks with MM+M about how healthcare marketers are preparing for metaverse.
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Featured News
February 2, 2022
Amid Misinformation, Trust Seen as Critical Factor for Coronavirus Comms Efforts
Rikki Jones talks to PRovoke Media about what other nations can learn from Singapore's approach to COVID-19 communications.
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Featured News
November 9, 2021
An Accountability Strategy That Meets the Moment
The Public Affairs Trifecta model is built on the premise that global health, advocacy and public policy should exist interdependently, whenever possible.
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